Marcus Sheridan – The Content Success Formula

Marcus Sheridan – The Content Success Formula
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Home of The Content Success Formula

Helping you educate your visitors, leads, & customers in a digital world.

Let’s be honest, Content Marketing alone just doesn’t work, it takes time and commitment to achieve results. We all start out with good intentions, but somewhere along the way we get busy running our business, start skip best practices, and stop creating content too soon.
If you are serious about growing your business in 2016 and beyond, you need a different approach for educating your customers.
This is exactly why I’m offering a proven process that will give you the tools and motivation you need to start creating a culture of content marketing within your organization.
Whether you’re a solopreneur, small business, or a large sales & marketing team, The Content Success Formula Course provides the blueprint to success you’ve been looking for.

Good News! Get The Success Formula For Your Content Marketing

My name is Marcus Sheridan, and if you own a business, are on the sales or marketing team, or you just want to get your company on board with answering your customers questions and problems on your website, I truly believe we can help.
As the co-owner of River Pools and Spas – the most trafficked swimming pool website in the world – I learned how to address the needs of my customers before they ever picked up the phone to call me. And because of this, our sales process was completely redefined… in a good way. Closing rates skyrocketed. Sales cycles went down. Profits, today, are astonishing compared to where they were before.
What if you had the tools to jumpstart your content marketing efforts and achieve your own set of incredible results – regardless of industry (B2B, B2C, etc.)? After watching the videos below, you will know exactly how to get the buy-in you need from your organization, where you need to start from, where you will end up, and most importantly, how to get there.

The Secret To Getting Buy-In For Content Marketing

3 Solutions For Getting Started With Content Marketing

How To Write Content That Resonates With Customers

Are You Struggling To Put All The Pieces Of Content Marketing Together?

Do you feel nobody else in your business understands Content Marketing – or cares about educating your customers? Are you struggling to get started with a plan that would help you consistently publish content all year long? Would you like to get major results from your Sales and Marketing team, but just don’t know how to pull it all together?
This. Is. Normal.
Heck, you may be experiencing these too:
  • Getting buy-in from other people on your team or your whole company
  • Understanding how to write blog articles that get noticed and appreciated by Google.
  • How to optimize your articles for search engines the right way – without wasting money on pay-per-click ads that don’t often work.
  • Understanding the value of inbound marketing and the methodology that will set you apart from your competitors.
But if you’re visionary – an outlier within your space – you want more. You want to become THE trusted source of your space. You want to be seen as the Wikipedia of your industry. And that’s a beautiful thing.
Life – and work – can quickly become an ongoing competition for your time and attention – one that many of us rarely win. You’re just left feeling overwhelmed by all of the pieces and how to efficiently put them together in a cohesive plan that you can follow week in and week out.

I firmly believe it doesn’t have to be this way.

People Ask Me Every Day, “Marcus, how did you do it?”


Discover My Proven Formula For Educating Your Customers To Drive Growth In Your Business.

First of all, it didn’t happen overnight. I wrote down every question my customers had and answered each one of them on my blog.
I learned a lot along the way and it was a powerful process.
Would you be willing to invest a few hours a week to make 2016 the year you transformed your business?
In the next section, I share with you the formula to success that I used and have taught companies around the world.
Krista-K-120x120“Marcus Sheridan came to Block Imaging and did in one day what I had been trying to accomplish for over a year. By implementing the strategies we learned from Marcus, Block Imaging can now account for at least an additional 20 million dollars of additional revenue.”
steven-sheinkopf-120x120“We improved our website traffic by 10x & sales have improved 40% by using the ‘They Ask, You Answer’ philosophy. Because we stopped wasting money on advertising & truly committed to inbound marketing, our bottom line profitability has improved 300% since 2011.”

What You Will Learn

The Content Success Formula is an online video course that has several ways for you to learn regardless of your learning style. Each module includes video lessons, transcripts, audio download, resources, and homework assignments.
The Gold Level of the course, The Sales Lion coaches will be hosting a weekly Live Q&A call for three months where you can ask questions about your specific business based on what you learned in the course that week. Calls will be recorded and available via the course website.
For the Platinum Level of the course, you will also have access to two 30-minute private coaching calls with Marcus Sheridan, as well as bonus content throughout the year.
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Module 1: Creating A Culture of Content Marketing
Module 2: Living and Breathing Inbound & Content Marketing
Module 3: The Big 5 Most Commonly Asked Questions
Module 4: Preparing Your Website for Content Marketing
Module 5: Answering Questions & Problems On Your Website
Module 6: How To Write Your First 100 Articles
Module 7: How To Write A World-Class Blog Article
Module 8: How To Get Google To Notice You
Module 9: Search Engine Optimization For Blog Articles
Module 10: Review Your Article Results Weekly
Module 11: The Impact Of Inbound Selling
Module 12: Next Steps

Meet The Coaches


Marcus Sheridan

You might know him as The Pool Guy, The Sales Lion, or simply as Marcus. You may have heard him speak at an event, listened to one of his podcasts, or read some of his articles, or heard his amazing story in one of many publications. Now, when you sign up for this course, you can call him coach too, & get world-class training from Marcus on how to do content marketing right.

George B Thomas

Few people can boast they have all 5 HubSpot certifications, even fewer can claim to be a HubSpot Accredited trainer, and only one of them can beat you in a beatbox battle. That honor goes to George B. Thomas, Marcus’s right-hand man and cohost of The Hubcast. George never tires of spreading the knowledge of content marketing and helping businesses thrive.

Kevin Phillips

An Alaskan snowboarder turned carpenter turned content marketing manager turned Sales Lion writer, Kevin had one wild ride getting to where he is today as a TSL Academy coach. He transformed a relatively small sleep clinic’s website into one of the most trafficked sleep medicine websites in the world. Now, he wants to share with others how to have similar success online.

100% Satisfaction Guarantee.

Content Success Formula comes with a 30-day Money-Back Guarantee. If you purchase the course and don’t get 10 times the value for your money, just send me an email at Marcus at I will refund your money.
No questions asked. No worries. You have my word on it.
phorstmeier1-150x150-120x120“Our content marketing engine is the core of our entire marketing strategy.  Developing educational, thought-leadership content has fueled the rest of our marketing efforts beyond our wildest expectations and is now a contributor to our success in raising more money in the marketplace.”
Ron-N1“Marcus gave us the tools to become thought leaders in our industry and the understanding of why it is so critical to do so. Our web traffic has increased 1400% over the last eight months and leads have increased by 350%. More importantly, the quality of leads has increased dramatically.”
PRICE: You can get this course with only $127
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