George Kourogiorgas – Marketing Fundamentals for Absolute Beginners
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Learn the fundamentals of marketing! Covering from business problems to start planning your offering. Learn the marketing concepts to get you started.
The choice for beginners to grasp the basic concepts and move on to the parts that are more interested later. You can have your product ready or you may be planning it.
Ideal for those who prefer simpler talk to academic textbooks. In this course, technical terms are used to minimum. The important technical terms are included in the resources section for easier reading and future reference.
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Marketing basics include concepts like the market, segmentation, targeting, positioning and the marketing mix
Watch 19 video lectures from 2-4 minutes
Enough Examples and Exercises to get you thinking about market segments, products and services

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